TRUSST Circus Campaign

In an effort to promote the TRUSST® brand for the company Chauvet Lighting, I created this campaign based on a circus theme, the main idea was to communicate the security concept of trustful products with a fun and eye appealing design. Stunts and circus acrobats were a perfect element to combine the TRUSST® products while placing them in compromising situations. The game of words played a perfect pitch along with the name of the brand.
This campaign was very successful and it was used on company trade shows, promotional collateral and catalogs.