Chauvet DJ Packaging

The brand CHAUVET DJ, re-designed all their color boxes to pack their lights. The project faced multiple challenges in terms of product displaying, print and production, and templating to optimize productivity. The result was a box that was designed with Green Dot’s Advertising assistance. The final concepts wrap around the main panels to display the product as its best; leaving only the necessary panels to hold the product specifications and imagery. The color selection was made out of the best colors for multiple printers around the world to preserve the consistency of the brand. The triangular design was inspired by the shape of the CHAUVET DJ logo.