This year, a definitive step was taken for this catalog’s edition. There was a need to adjust the production to new budgets and the catalog wasn’t the exception. This catalog was flipped horizontally to gain more space for the layout allowing locate more products per page, this adjustment resulted in a 35% decrease in the total production cost since reduced dramatically the number of pages needed.

The main products were placed on full pages and moved to the beginning of the catalog, while lower-end products and accessories were moved towards the back of the catalog.