Chauvet DJ Brand Guidelines

One of the most important things for a brand is to have a clear map of the brand look and feel graphic rules and overall personality. Chauvet DJ has developed its brand manual to refresh and solidify the band’s look.
This manual contains several pages where things like the official colors, fonts, logo usage, Dos and Don’ts and template examples are explained in detail so the members of the marketing departments and external outsources can operate under the same road map.
Brands are constantly evolving and adjusting to the customers and market needs. This is a live document that is updated on a yearly basis to keep the manual fresh and current with the most recent marketing efforts.